Own Yourself Now
About · the owner’s platform

Built by people who came here to own.

Own Yourself Now is the owner’s platform: the tools, education, and community to build or buy a business in America — for immigrant entrepreneurs first, and for every builder and buyer beside them.

Why this exists

“For more than two decades, we built brands and products inside other people’s companies, while our family’s right to stay rode on decisions made in rooms we weren’t in.

We built this house so the next family holds their own key.

Whatever visa you hold and whichever way you’re leaning, we have already been down that road: F-1, CPT, OPT, the STEM extension, the lottery, H-1B, H-4, the H-4 EAD, self-sponsorship, starting a business, buying a business, selling a business, owning and running a business.

We offer nothing we haven’t done ourselves, and every legal fact on this site is cited to primary law.

One house, one method, your chair

We operate as part of Heritage Platform Group, Inc., a firm that advises on and acquires established businesses, based in Santa Clara, California (5201 Great America Pkwy, Suite 320, Santa Clara, CA 95054). That matters for one reason: the people behind this platform sit at real deal tables. What we teach here is the method we use ourselves — taught from the buyer’s and builder’s chair, in the open, so you can see the plays coming.

The mark we wear is a fork, and so is the path: everyone starts on the same trunk, and at the fork you choose — build what’s yours, or buy it. Both lanes end the same way: an owner holding their own keys.

What we are — and what we deliberately are not

Own Yourself Now is

  • Education: dated, taught programs with the facts cited to primary law
  • Tools that are free, instant, and account-less — your answers stay in your browser
  • A community of builders and buyers — the Clubhouse — with every price in the open
  • Honest about limits: no visa is sold here, and no outcome is promised

Own Yourself Now is not

  • A law firm, CPA firm, or licensed immigration consultancy
  • A business broker or lender — we take no commissions and represent no one in transactions
  • Affiliated with USCIS or any government agency
  • A substitute for your own attorney, CPA, and licensed advisors, who make every real decision

Start where the path starts

The Readiness Check reads where you stand in ten minutes — free, instant, nothing to sign up for. Or hold your place for the first cohort.
Take the Readiness Check → Join the waitlist →